2023 EV Sales Soar Over 55,000 as Model Y Reigns Supreme in Electric Market


The Tesla Model Y continues to dominate the electric vehicle (EV) market in Australia, with total EV sales surpassing 55,000 in 2023. According to new data from the Federal Chamber of Automotive Industries (FCAI) V-Facts service, total new car sales in August reached 109,966, a 15.4% increase from the previous month.

Although EV sales slightly dipped, accounting for 6.4% of total vehicle sales, Tesla secured the eighth spot in the overall best-selling marque list, with 32,820 vehicles sold so far this year. The Model Y, however, fell out of the top five best-selling cars for the month, with 2,314 sales. It is worth noting that Tesla has shipped over 10 ships full of EVs, but these deliveries and sales will likely be recorded in September.

The Model 3 reclaimed the second spot for EVs, surpassing the BYD 3. The MG4, which offers a sub-$40,000 variant, sold 296 vehicles in August, claiming the fifth spot. The GWM Ora, another sub-$40,000 model, sold 90 units.

In terms of overall monthly sales, the Toyota Hilux ute led the list, followed by the Ford Ranger ute, the Toyota Rav4, the Isuzu D-Max ute, and the MG ZS, which includes sales of the EV version.

FCAI CEO Tony Weber highlighted the growing acceptance of low emissions technologies, stating that more than one in six vehicles sold in August featured such technologies.

The best-selling EVs in August were as follows:

1. Tesla Model Y – 2,314 sales
2. Tesla Model 3 – 995 sales
3. BYD Atto 3 – 803 sales
4. Volvo XC40 recharge – 382 sales
5. MG MG4 – 296 sales
6. Kia EV6 – 243 sales
7. Polestar 2 – 225 sales
8. MG ZS EV – 193 sales
9. Mercedes-Benz EQA – 153 sales
10. Mercedes-Benz EQB – 127 sales
11. Volvo C40 recharge – 122 sales

The article notes that further sales data from various manufacturers is still awaited and will be updated once received.

Looking ahead, September is expected to be an interesting month for Tesla, with larger delivery numbers anticipated to contribute to the overall EV uptake for the year.

Note: MG ZS EV sales have been added to the data since the publication of the article.

Riz Akhtar, the founder of carloop based in Melbourne, provided insights into Australian EV data, trends, and reports. As a mechanical engineer with a passion for EVs, Akhtar aims to reduce transport emissions in Australia and currently drives a red Tesla Model 3.
2023 EV Sales Soar Over 55,000 as Model Y Reigns Supreme in Electric Market

The electric vehicle market has experienced a remarkable surge in sales during 2023, with figures exceeding 55,000 units. As governments around the world continue to prioritize sustainability and renewable energy, electric vehicles have become increasingly popular among consumers. Among the various electric cars available, one vehicle has stood out and captured the attention of both critics and buyers alike – the Model Y by Tesla.

Tesla’s Model Y, the compact electric SUV, has taken the electric vehicle market by storm. Since its release, the Model Y has garnered positive reviews and has quickly become a favorite among consumers. With its sleek design, advanced technology, and impressive performance, the Model Y has redefined the expectations for electric vehicles.

The success of the Model Y can be attributed to several factors. First and foremost, Tesla’s well-established reputation for producing high-quality electric vehicles has greatly influenced consumer confidence in the company’s latest offering. Tesla’s commitment to innovation and cutting-edge technology has translated into the Model Y, making it a highly sought-after vehicle in the market.

Furthermore, the affordability of the Model Y has played a significant role in its market dominance. As electric vehicle prices continue to decrease and become more affordable, a larger segment of the population can now consider buying an electric car. Tesla has made significant efforts to reduce the production cost of the Model Y, resulting in a more budget-friendly option than some of its competitors.

Additionally, the Model Y’s impressive range and charging infrastructure have addressed some of the key concerns consumers have had about electric vehicles. With a range of over 300 miles on a single charge and access to Tesla’s extensive Supercharger network, anxiety over long trips and insufficient charging options has been mitigated. This has further boosted the Model Y’s appeal in the market.

Government incentives and subsidies aimed at the adoption of electric vehicles have also played a crucial role in the surge of EV sales. In many countries, governments are offering tax credits, rebates, and other financial incentives to encourage consumers to transition towards electric vehicles. These incentives, coupled with the overall societal shift towards sustainable transportation, have provided a conducive environment for the increase in electric vehicle sales.

While the success of the Model Y has been notable, it is important to acknowledge the broader trend towards electric vehicles observed in the market. The 55,000 units sold in 2023 is not solely due to the Model Y, but also represents the growing interest and demand for electric cars as a whole. As more manufacturers enter the market and continue to improve their electric vehicle offerings, consumers are presented with a wide range of options to choose from.

Looking ahead, it is expected that the electric vehicle market will continue to thrive and expand. As countries aim to meet their sustainability targets, the demand for electric vehicles will only grow stronger. At the same time, consumers will increasingly prioritize environmentally friendly options, making electric vehicles the logical choice.

In conclusion, the 2023 electric vehicle sales figures reaching over 55,000 units serve as a testament to the growing popularity of electric cars. Tesla’s Model Y has emerged as the leading player, offering consumers an affordable, technologically advanced, and high-performance option. As the electric vehicle market progresses, it is anticipated that sales will continue to soar, paving the way for a greener transportation future.