Australia’s affordable electric SUV, the MG ZS EV, has received a price reduction in an effort to boost sales. The base price of the vehicle has been reduced by $3,000 to $40,990, accessible to all buyers who purchased the vehicle from November 1, 2023. The Excite variant now starts at $40,990 before on-roads, the Essence variant at $43,990 before on-roads, and the Long Range variant at $49,990 before on-roads.
According to a company spokesperson, MG is working with its suppliers, dealer network, and freight partners to reduce costs and make electric vehicles more accessible to Australians. The company is committed to helping more Australians transition to EVs and will pass on price reductions to customers whenever possible.
The Excite and Essence variants of the MG ZS EV were introduced in the third quarter of 2022 with an improved range of 320 km, thanks to a 50.3 kWh battery pack. The Long Range variant, unveiled at the Fully Charged Live show in Sydney, offers a range of up to 440 km with its 72.6 kWh battery pack.
In July, MG offered a $5,000 rebate on the Long Range model, bringing the driveaway price down to $57,709 in states like NSW. Despite the price reduction, the MG ZS EV has had 2,549 sales in 2023, making it the third best-selling electric SUV in Australia, behind the Model Y and the Atto 3.
However, with the introduction of the new MG4, sales have shifted towards the eclectic hatchback, with 751 vehicles sold in October compared to 190 MG ZS EVs. The price cuts on the MG ZS EV could help the original EV regain some market share in the coming months.
The article was written by Riz Akhtar, the founder of carloop, a Melbourne-based company specializing in Australian EV data and trends. Akhtar, a mechanical engineer with a passion for cars and reducing transport emissions, currently drives a red Tesla Model 3.
ZS EV Receives Significant Price Reduction, Now the Most Affordable Electric SUV in Australia
In a groundbreaking move for the Australian electric vehicle market, the MG ZS EV has recently experienced a significant price reduction, making it the most affordable electric SUV in the country. This development is set to not only make electric vehicles more accessible to Australian consumers but also accelerate the nation’s transition towards sustainable mobility.
With the affordability factor being a key barrier for many interested buyers, the price reduction of the MG ZS EV is a game-changer. Priced competitively, this electric SUV offers an enticing proposition to both first-time EV buyers and those looking to upgrade their existing vehicles. The lowering of the price tag comes as a result of advancements in technology, improved production efficiency, and the growing demand for green transportation solutions.
The MG ZS EV boasts an impressive range and performance capabilities. Its 44.5 kWh battery offers a range of up to 262 kilometers on a single charge, making it highly suitable for daily commuting and city driving. The 105 kW electric motor provides a smooth and responsive driving experience, delivering power to the wheels with utmost efficiency. Additionally, the ZS EV comes equipped with advanced safety features and a range of creature comforts, ensuring that drivers and passengers experience both convenience and peace of mind.
This significant price reduction of the ZS EV is expected to have a profound impact on the overall Australian automotive market. Electric vehicles have been steadily gaining traction worldwide, and this development will undoubtedly contribute to their increased acceptance and adoption within the country. As consumers become more conscious about the environmental impact of their travel choices, the affordability and sustainability of electric vehicles become all the more appealing.
Furthermore, this move by MG Motor represents an industry-wide shift towards transitioning to electric mobility. As more automakers embrace electric vehicle technology and commit to reducing their carbon footprint, it becomes evident that the future of transportation lies in sustainable and zero-emission solutions. The reduced price of the ZS EV signifies the growing competitiveness of electric vehicles against traditional combustion engine cars, eliminating the misconception that electric mobility is reserved for the elite.
The MG ZS EV, with its newfound affordability, not only benefits the environment but also the Australian economy. The reduced price will encourage more consumers to make the switch to electric vehicles, which in turn will stimulate the demand for charging infrastructure and local employment opportunities associated with the manufacturing and maintenance of electric vehicles. This shift towards a cleaner and greener transportation sector aligns with the Australian government’s commitment to reducing carbon emissions and creating a sustainable future.
As the most affordable electric SUV in Australia, the MG ZS EV sets a new standard for accessibility and affordability in the electric vehicle market. With its impressive range, performance, and safety features, this eco-friendly SUV offers a compelling option to the Australian consumer. The reduced price reflects the changing tides in the automotive industry, indicating a future where sustainable mobility becomes the norm rather than the exception.
In conclusion, the significant price reduction of the MG ZS EV positions it as the most affordable electric SUV in Australia, paving the way for widespread electric vehicle adoption in the country. This milestone marks the beginning of a new era in the Australian automotive market, where electric mobility becomes increasingly accessible, and sustainable transportation options become the preferred choice. With the MG ZS EV leading the charge, the future of Australian mobility looks brighter and greener than ever before.